Scintilla 2.0 is Walmart’s next-generation retail analytics platform, built to replace a set of disconnected tools with a unified, modern experience.
As the lead designer, I defined the product vision and experience strategy—shaping how suppliers and merchants explore data, build dashboards, and stay aligned on key metrics through live collaboration.
I led the design for foundational features like the unified dashboard, templates, and workspace(folder) structure, and partnered closely with product, research, and engineering to bring the MVP to life.
Case study is upon request
Scintilla 2.0 is Walmart’s next-generation retail analytics platform, built to replace a set of disconnected tools with a unified, modern experience.
As the lead designer, I defined the product vision and experience strategy—shaping how suppliers and merchants explore data, build dashboards, and stay aligned on key metrics through live collaboration.
I led the design for foundational features like the unified dashboard, templates, and workspace(folder) structure, and partnered closely with product, research, and engineering to bring the MVP to life.
Product design lead
Competitor research
Product audits
2024 December - present
2025 May - Northstar direction got leadership buyin
2025 June - Product strategy pivot
Defined and validated the Northstar of a unified Walmart retail data platform
Successfully pivoted and shaped product’s roadmap
Direction tested and liked by all 20+ testing participants (suppliers)
”I would definitely renew my contract with Data Ventures if this product is what we’re getting”
“This is very intuitive!”
Case study is upon request